Last night I joined Rachael Brown and Tommy Whitelaw for the July gathering of Be Good Be Social, this time hosted in the brilliant Beyond The Finish Line space in Glasgow. My talk was about the
tidal wave of digital innovation that is sweeping our world, and what this means for charities, voluntary
organisations and others in third sector.
For me there are three big themes for us to grapple with:
- Digital: although a significant minority of people remain offline, for the majority the
internet is part of day-to-day life, and many third sector organisations will need to reinvent themselves to
stay relevant. There’s also a warning in here: the business world is littered with companies that massively underestimated
the disruptive impact of digital innovation.
- Data: the abundance of data gives us
huge potential to understand the impact of our activities, and to make smarter decisions about how we allocate
scarce resources. What’s more, if we can find ways to open our data up
then we can help more people to learn and discover what works.
- Social: the web was born
from a desire to help people connect with each other, a goal we hold close to our hearts in the third sector.
Digital tools make it possible to connect at a scale and immediacy that simply wasn’t possible a decade
ago, and we’ve only just scratched the surface when it comes to empowering everyone to participate fully
Want to chat about any of this? Come find me on Twitter!